Messaging Apps as Gaming Platforms

Written by: Sayani Mandal

The gaming industry has seen a phenomenal growth in last 5-10 years not just through steady growth, but through the explosive rise of new gaming platforms as well. We all have seen how console games have driven the growth of games, but we have also seen Facebook games acquire billions of dollars in revenue. Yet, there may be another game market growing right now that could be worth billions, which is,the messaging platforms.

Think about chatting on Messenger, WhatsApp, Skype, Viber or any other app. chatting with stickers and emoji is so much fun and it makes the conversations more expressive. They’re easily relatable to conversations, not to mention a fun and cute way of talking to friends and loved ones. Like the same way, you can now share your favourite games with your friends and family which increases the demand of the messaging apps. This is a new trend in the messaging apps. 

Messaging apps are showing explosive growth now. Now almost 2 billion people use messaging services daily. There’s a massive opportunity out there. Messaging is the top app type in terms of usage. This is where chat bots come into play, as messaging apps become the new platform. Instead of having an app for shipping, game, or whatever’s out there, you just have a messaging app and within it is a bot for a service or a game. Bots are the new apps, and the Bot Store is the new App Store where you’ll find a bunch of games.

The best parts of these games are: games are low in size and games can be played in multi player or single player mode.The games can be in 2D or 3D and when it comes to the developing part, Cocos2d-x is mainly used for these games but Unity 3D also takes part in developing few games. We at Juego Studios are also working on a messaging platform to develop their Bot games. To know more about our game development for messaging apps,check our Game Portfolio.